Marketing insights

Notes from the work

Plain-language articles on search, social media, websites and brand. For how we think, start with the philosophy papers.

The philosophy papers

All articles

5 June 2025 · Fractional CMOWhy Fractional CMOs Are the Future: Lessons from David Droga and Accenture Song3 June 2025 · AIWhy SEO Is Still Essential in the AI Era, Backed by Data8 January 2024 · MarketingUnlock the Secrets of SEO4 January 2024The Power of every click, unveiling stories in digital marketing19 July 2023Unlocking Success: The Indispensable Role of SEO in Digital Marketing29 May 2023The Evolution of Websites: Transforming the Way We Interact with Companies16 May 2023How to Build a Strong Online Reputation for Your Business3 April 2023Why websites are important for a start up businesses.21 February 2023Types of marketing videos7 February 2023This is how to master video marketing!2 February 2023Exploring the Secrets Behind Harley Davidson's Iconic Brand Identity24 January 2023The importance of brand identity & content marketing17 January 2023What is the difference between graphic design, UX and UI design?10 January 2023Graphic Design Made Simple13 December 2022The importance of SEO for your business.29 November 2022Google Made Simple22 November 2022Why websites are vital to businesses15 November 2022Types of Marketing9 November 2022Digital marketing trends in 20232 November 2022What is the importance of marketing for businesses?26 October 2022Types of Digital Marketing Platforms (Part 2)19 October 2022How to develop and grow your brand?5 October 2022E-Commerce28 September 2022Types of Digital Marketing Platforms (Part 1)21 September 20226 Pillars of digital marketing1 September 2022Pay-Per-Click Advertising16 August 2022The value of Social Media Marketing10 August 2022The significance of Video and Voice Marketing21 July 2022What is Conversational Marketing?3 May 2022The Importance of having a website for your business.23 November 2021Photography tips to look more Pro and less "Excited noob with a camera"17 November 2021Meta Is Planning To Open Retail Stores to Sell VR Headsets, AR14 July 2021 · MarketingUtilise the power of Social Media14 July 2021 · Marketing10 Things You Need to Build Your Social Media Brand14 July 2021 · UI & UXWhat Is User Experience