Eleventy7Eleventy7

The brief

Eleventy7 has run events, brand activations, marquee builds and media work across the Free State for over 12 years. Their old website described all of that in a capability-led, corporate tone.

The brief was the opposite: a site that feels like an event. Bright and energetic, quick on a phone, custom-built rather than another WordPress theme, and clear enough to turn a visitor into an enquiry.

What we built

A custom-coded, mobile-first website with five pages: home, about, services, gallery and contact.

• A bold visual system: lime on black for dark sections and purple on white for light ones, alternating down the page
• Four service sections, covering brand activations, events and festivals, marquees and infrastructure, and media and publishing, each with its own enquiry button
• A filterable gallery of real event photography, curated from Eleventy7's own photo library and sorted by type of work
• A monthly automated check that flags new event photos for the gallery, so the site keeps pace with their work
• Local search foundations at launch: business structured data, a services FAQ, Google Search Console, Bing Webmaster Tools and Google Analytics

Why it matters

In Bloemfontein, most event companies are found through directories, with little or no search presence of their own. Clear service pages and local structured data give Eleventy7 a way to be found directly.

And a gallery that grows with every event keeps the proof current, which matters in a business where clients buy on what you have already pulled off.